The Creative Lead/Sr. Instructional Designer (Product) is responsible for designing/developing learning solutions that meet and exceed our client's expectations for improving retail performance. Design and develop materials across a variety of media (web, print, live, kiosk, mobile and video) that communicate a clear, relevant message to all our external and internal audiences -- including our client's internal Academy staff, trainers, and the end users in dealerships throughout the NAFTA region.
The Senior Instructional Designer/Copy Writer designs, writes and guides the creative development of learning and performance support materials for an audience of our client's dealership personnel.
This role collaborates with subject matter experts and program managers and works with our client's Performance Institute’s team to develop effective and engaging web-based and live learning experiences and assessments for dealership personnel.
In addition, this role creates articles, audio and video scripts, and other support materials for the target audience.
Training objectives focus on automotive brand/product knowledge, as well as methodologies and tools for sales and after sales personnel.
In addition to instructional design and copy writing tasks, this role requires the ability to:Organize material and complete writing assignment according to set standards regarding order, clarity, conciseness, style, and terminology
Maintain records and files of work and revisions, per departmental standards
Use templates for creating deliverables
Edit, standardize, or make changes to material prepared by other writers or establishment personnel
Select photographs, drawings, sketches, diagrams, and charts to illustrate material
Interview production and engineering personnel and read journals and other material to become familiar with products, programs and software applications
Design and develop learning solutions, under tight time-lines and with minimal supervision, that meet or exceed Institute expectations for improving dealership performance
Perform research and review source materials to identify messages that support brand direction
The ideal candidate is an individual who is experienced in automotive writing and is knowledgeable in adult learning and instructional design strategies, who can innovate, move quickly, and not be constrained by how things “have always been done.”
In addition, the candidate should be a curious, driven and creative problem-solver, with proven technical and creative writing skills as well as experience working across multiple instructional delivery modalities to create high-quality learning experiences.
Work with cross-functional teams to create learning modules focused on the features and benefits of the automotive products and services
Develop written materials across a variety of media (web, print, live, and video) that communicate a clear, relevant message to all our external and internal audiences including our internal Performance Institute staff, trainers, and the end users in dealerships across the country
Materials to be developed include content outlines, interactive instructional design documents, production scripts, meeting leader guides (for live training) and testing/assessment scripts
Write additional support materials, including print deliverables/job aids, word tracks, and interactive links to multimedia files
G-TECH Services, Inc. is a leading certified recruitment and placement firm that specializes in providing highly skilled staff in technical fields such as engineering, IT, procurement, finance and accounting. We have well-established relationships with some of the most respected companies in the country and know our clients’ job requirements and corporate cultures. Once we understand your experience and career aspirations, we aim to connect you with the right opportunity.
At G-TECH, we embrace a personalized approach to professional staffing, recognizing the important link between employee and employer satisfaction. We work tirelessly to connect qualified job seekers with positions that align with their career goals, skillsets and personalities. Upon placement, we support our employees throughout the duration of their assignments, providing them with a direct point of contact who serves as a dedicated advocate and sounding board. As our employees can attest, this approach is consistently effective in bettering the contract employment experience.
At G-TECH, our mission is simple: we are dedicated to connecting great people with great places to work.